UX Researcher

Snp-It Case Study

 ๐Ÿงฌ SNP-it: Personalized Health Recommendation Tool

Role: UX Researcher, Frontend Developer
Timeline: Jan 2025 โ€“ May 2025
Tools: React, FastAPI, Plotly, Dash, Google Forms, Figma


๐Ÿ“ Overview

SNP-it is a personalized health tech tool that delivers lifestyle recommendations based on either raw SNP data or a structured health questionnaire. It was built to make personalized health insights accessible, especially for users without a scientific background.


๐ŸŽฏ Problem Statement

Most wellness apps give generic advice that ignores personal genetics and behavior. SNP-it was created to explore how digital tools can make health recommendations more relevant by combining genomic data with lifestyle input.


๐Ÿ‘ฅ Target Audience

Health-conscious users, with or without access to their genetic data, seeking personalized insights about diet, mental health, and fitness.


๐Ÿง  UX Research & Design

๐Ÿ“‹ Input Modes
Users can either upload SNP data or complete a health questionnaire. The UI adapts dynamically to the selected mode for a smooth experience.

๐Ÿ’ฌ Research & Feedback
To evaluate usability and comprehension, I ran a study with 32 participants (average age 27.8) who completed the full flow: questionnaire, optional genetic upload, and recommendation review, followed by a post-task survey scored using the System Usability Scale (SUS).

The platform scored an SUS of 84.6/100 (Grade A, "Excellent"), with 94% finding it easy to navigate and 91% finding recommendations easy to understand. A notable insight: while 96% said privacy was important to them, only 41% chose to upload genetic data versus 59% questionnaire-only, suggesting privacy concerns, not usability, were the main barrier to deeper engagement with the genetic features.

Users also flagged specific friction points: 22% wanted clearer SNP terminology, 19% were unsure which file to upload, and 16% wanted a progress indicator, while 53% reported no significant issues at all.

๐Ÿ”— Mapping Logic
Each SNP or survey input was mapped to health insights (e.g., โ€œLow folate processing โ†’ suggest leafy greensโ€) with color-coded impact levels.


๐Ÿ’ป Technical Stack

  • Frontend: React with flexible components

  • Backend: FastAPI for processing and serving logic

  • Visualization: Plotly & Dash for dynamic data views


๐ŸŒŸ Key Features

๐Ÿงฌ Dual-input system: Upload genetic files or answer questions
๐Ÿ“Š Color-coded insights: Based on strength of impact
๐Ÿ’ก Plain-language summaries: Jargon-free recommendations
๐Ÿ—‚๏ธ Categorized results: Diet, mental health, physical activity
๐Ÿ’พ Save progress: Questionnaire can be resumed later


๐Ÿ“‹From Findings to Design Changes

Based on this feedback, I made three targeted changes:

  • Redesigned the recommendation page with color-coded sections and supporting graphics, replacing a dense text block โ€” directly addressing users who found the original page too text-heavy.

  • Expanded the food recommendation backend with a larger, more varied pool of suggestions so results don't feel repetitive across sessions โ€” the most-requested improvement from users.

  • Added a downloadable results option, letting users save their recommendations locally, in response to requests for exportable reports.


๐Ÿ’ญ Reflection

Bridging UX with genomics challenged me to simplify complex data into helpful, actionable guidance. It taught me the importance of clarity and emotional design when working with personal health data.


๐Ÿ”ฎ Next Steps

Add user profiles, log-in functionality, and feedback loops to adjust recommendations over time, along with the top remaining user requests: clearer SNP terminology explanations, a progress indicator during the assessment, and mobile support.


๐Ÿ“ฌ Letโ€™s Talk

Want to see the live demo?
Letโ€™s chat about health tech, personalization, or building ethical digital tools.

yani2x4@gmail.com